Custom Alexa Skills for Radio Stations
"Alexa, play [Your Station Name]" - Make your station instantly accessible on millions of Amazon Echo devices worldwide.
Your custom Alexa Skill makes your station voice-accessible. Listeners simply say "Alexa, play [Your Station]" - we handle development, Amazon submission, and approval.
How Alexa Skills Work
Simple voice commands for instant listening
1. Listener Asks
"Alexa, play [Your Station Name]"
2. Alexa Responds
Your custom skill launches instantly
3. Stream Plays
Your stream starts playing on their Echo device
Universal Compatibility: Works with any stream host. Whether you stream with Hippynet, another provider, or self-host - we can build your Alexa Skill.
Why Your Station Needs an Alexa Skill
Reach millions of smart speaker users
Massive Audience Reach
Over 100 million Amazon Echo devices worldwide. Make your station accessible to millions of potential listeners who prefer voice commands.
- Echo, Echo Dot, Echo Show, Echo Auto
- Fire TV devices with Alexa integration
- Alexa mobile app users
Frictionless Listening
Remove all barriers between your listeners and your content. No app downloads, no website navigation - just natural voice commands.
- Instant playback with one command
- No fumbling with phones or computers
- Perfect for hands-free environments
Official Brand Presence
Your custom skill appears in the official Amazon Alexa Skills Store with your branding, description, and ratings.
- Searchable in Alexa Skills Store
- Professional station branding
- User reviews and ratings
Works with Any Stream
Your Alexa Skill connects to your stream regardless of where it's hosted. Hippynet, another provider, or your own infrastructure.
- Icecast streams
- Shoutcast streams
- Any HTTPS stream URL
What's Included in Your Alexa Skill
End-to-end development and deployment
Custom Development
We build your skill from scratch using Amazon's Alexa Skills Kit (ASK).
- Voice interaction design
- Stream URL integration
- Error handling and fallbacks
Amazon Store Submission
We handle the entire Amazon approval process for you.
- Skill listing creation
- Certification testing
- Publishing to live store
Your Branding
Your skill, your brand, your station identity.
- Custom skill name
- Your station logo/icon
- Description and details
Ongoing Support
We maintain and update your skill as needed.
- Technical support included
- Stream URL updates
- Bug fixes and improvements
Usage Analytics
See how many listeners use your Alexa Skill.
- Daily active users
- Geographic distribution
- Usage trends over time
Fast Deployment
From contact to live in the Amazon Store.
- Typical timeline: 2-3 weeks
- Testing before submission
- Amazon certification support
Voice Commands Your Listeners Will Use
Natural language, instant results
Primary Command
"Alexa, play [Your Station Name]"
The main command that instantly starts your stream playing.
Alternative Commands
"Alexa, open [Your Station]"
"Alexa, start [Your Station]"
"Alexa, launch [Your Station]"
Multiple ways to activate your skill.
Example: Community Radio FM
"Alexa, play Community Radio FM"
Alexa responds: "Playing Community Radio FM" and your stream starts immediately.
Our Development Process
From consultation to Amazon Store in 2-3 weeks
Consultation
Discuss your station, branding, and stream details
Development
Build and configure your custom Alexa Skill
Testing
You test the skill before we submit to Amazon
Deployment
Amazon certification and live in Skills Store
Common Questions
Does my stream have to be hosted by Hippynet?
No. Your Alexa Skill will work with any Icecast or Shoutcast stream, regardless of who hosts it. We can integrate streams from any provider.
How long does it take to get approved by Amazon?
Amazon typically reviews and approves skills within 3-5 business days. We handle all communication with Amazon and ensure your skill meets their certification requirements.
Can I update my stream URL later?
Yes. We can update your skill's stream URL anytime. If you change streaming providers or update your configuration, we'll update the skill accordingly.
What information do you need from me?
We need:
- • Your station name (how listeners should say it)
- • Your stream URL (Icecast/Shoutcast)
- • Station logo/icon (512x512px minimum)
- • Description of your station
Will it work with Echo Show (screens)?
Yes. Your skill works on all Echo devices including Echo Show models with screens. We can even add visual elements like station logo display during playback.
Can listeners outside my country use it?
Yes. Your Alexa Skill will be available globally. Anyone with an Amazon Echo device in any country can enable and use your skill.
Why Choose Hippynet for Your Alexa Skill
Broadcast Engineering Expertise
We understand streaming protocols, audio codecs, and the unique requirements of radio broadcasting.
Proven Track Record
We've built Alexa Skills for multiple radio stations. We know what works and what Amazon looks for in certification.
End-to-End Service
From initial consultation through Amazon approval and ongoing support - we handle everything.
Future-Proof Updates
As Amazon updates the Alexa platform, we ensure your skill stays compatible and functional.
Broadcasting Glossary • New to technical terms? Our glossary explains encoders, datacenters, DNS, mountpoints, and more.
